Map Of The Social Web: 2007 - 2010

The smart folks over at Flowtown have recreated the original map of the social web for today’s current digital landscape. Interesting to put them next to each other- not surprisingly, it’s quite literally a different world. Wonder if we’ll see the same total shift in another 3 years. Probably a safe guess, and a good reminder that what’s important isn’t the hot item of the day on the social web, but rather understanding the underlying behaviors + motivations driving it. Social web circa 2007:

And in 2010:

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July 13, 2010

Genius: Old Spice Even Responds To Removed Comments

We’ve all been hearing and talking about the brilliance of Old Spice’s latest effort today, so I’ll try not to add to much to the echo chamber right now. But I just caught this vid that I think says a lot— taking the time to make a personal response even to a comment that was removed? Priceless.

Job very well done to all involved, though clearly you already knew that. Amazing.

via youtube.com

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